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Call to Value: How to make your CTAs more relevant, engaging and effective
The call to value (CTV) approach enriches your CTA button with a promise and value proposition.
Lyn Spindley
Mar 13, 20243 min read
109 views
0 comments


2024: Fresh new brand, new team, new media services, new premises!
Vaughan Parade is home to our new premises, and with it, a fresh brand identity, new team and new services for businesses
Lyn Spindley
Feb 3, 20244 min read
35 views
0 comments


Step-by-step guide to add social media links to your Google Business Profile
In this article, we will guide you step-by-step through the process of adding your social media profiles to your Business Profile.
Lyn Spindley
Dec 15, 20232 min read
22 views
0 comments


The power of collaboration: Partnering with sponsors for Holly's Christmas campaign
Collaboration played a significant role in Holly's journey. We partnered with various other sponsors of the Illumination Trail.
Lyn Spindley
Dec 2, 20232 min read
12 views
0 comments


Harnessing Social Media Engagement: The Holly Campaign Case Study
Social media played an important part in Holly's journey, serving as the primary channel for sharing her captivating story.
Lyn Spindley
Dec 2, 20233 min read
21 views
0 comments


Crafting Holly's origin story: The power of storytelling in marketing campaigns
A compelling story is your most powerful tool to engage audiences and create a memorable brand image.
Lyn Spindley
Dec 2, 20232 min read
9 views
0 comments


Boosting local awareness with a Christmas lights sponsorship
In partnership with the local council and other sponsors, we've launched a series of nine marketing activities to maximise our investment.
Lyn Spindley
Nov 28, 20233 min read
38 views
0 comments

![5 things you can do NOW to grow your business on Instagram [DIGITAL DOWNLOAD]](https://static.wixstatic.com/media/83ec1a_809490a76e1a441cb79b973f78ea02d8~mv2.jpg/v1/fill/w_454,h_341,fp_0.50_0.50,q_90,enc_avif,quality_auto/83ec1a_809490a76e1a441cb79b973f78ea02d8~mv2.webp)
5 things you can do NOW to grow your business on Instagram [DIGITAL DOWNLOAD]
Discover the power of Instagram storytelling with our easy step-by-step guide.
Lyn Spindley
Nov 22, 20234 min read
42 views
1 comment


Content Marketing: The Key to Growing Your Business
Content marketing has become an essential component for any successful digital marketing strategy.
Lyn Spindley
Jan 29, 20232 min read
32 views
0 comments


2023 Marketing buzzwords and trends: Explained
This insider's guide to digital marketing give your all the trends and buzzwords for success in 2023 explained, with plenty of resources.
Lyn Spindley
Jan 15, 20237 min read
151 views
0 comments


Rocket your content with a search intent strategy
Customer search intent is an essential concept for businesses to understand when creating search marketing strategies.
Lyn Spindley
Jan 14, 20235 min read
46 views
0 comments

![Increase brand loyalty with social media engagement: 5 Tactics to use today [Infographic]](https://static.wixstatic.com/media/83ec1a_2c848a3672ba42d18b53801958da0711~mv2.jpg/v1/fill/w_454,h_341,fp_0.50_0.50,q_90,enc_avif,quality_auto/83ec1a_2c848a3672ba42d18b53801958da0711~mv2.webp)
Increase brand loyalty with social media engagement: 5 Tactics to use today [Infographic]
Get the insights you need to increase social media engagement and grow your business in 2023.
Lyn Spindley
Jan 12, 20233 min read
52 views
0 comments


How (and why) to revolutionise your brand with the WGSN & Pantone Colours of the Year 2023
Discover how the Viva Magenta and Digital Lavender colour trends for 2023 can revolutionize your branding.
Lyn Spindley
Jan 11, 20235 min read
288 views
0 comments

![You better work b!tch: 8 Digital marketing predictions for 2023 [Infographic]](https://static.wixstatic.com/media/83ec1a_36c692f243574c82a88b4a95b82e0ebb~mv2.jpg/v1/fill/w_454,h_341,fp_0.50_0.50,q_90,enc_avif,quality_auto/83ec1a_36c692f243574c82a88b4a95b82e0ebb~mv2.webp)
You better work b!tch: 8 Digital marketing predictions for 2023 [Infographic]
In 2023, digital marketing strategies must be adaptive and agile in order to keep up with the rapid pace of digital innovation.
Lyn Spindley
Jan 7, 20234 min read
69 views
0 comments


Christmas Shopping (it's more than what you buy)
Christmas shopping is about spending time with friends and family, discovering new things, and landing great deals.
Lyn Spindley
Dec 2, 20223 min read
55 views
0 comments


How to integrate your eCommerce and retail businesses
There are benefits to integrating your retail shop with an ecommerce store. Check out our digital marketing Guide for Christmas!
Lyn Spindley
Nov 18, 20229 min read
57 views
0 comments


Earn more 5-Star reviews for your eCommerce business
Did you know that nearly 90% of consumers read online reviews before making a purchase?
Lyn Spindley
Nov 17, 20226 min read
46 views
0 comments

![TripAdvisor Profile 101: How to optimise for the algorithm [2023]](https://static.wixstatic.com/media/83ec1a_7154c49cb59a47f3a039a8c4d876ab59~mv2.jpg/v1/fill/w_454,h_341,fp_0.50_0.50,q_90,enc_avif,quality_auto/83ec1a_7154c49cb59a47f3a039a8c4d876ab59~mv2.webp)
TripAdvisor Profile 101: How to optimise for the algorithm [2023]
In this Guide, we'll give you some tips on how to improve your TripAdvisor ranking, understanding the TripAdvisor algorithm & get bookings
Lyn Spindley
Nov 14, 20224 min read
73 views
0 comments

![Facebook Ads for hospitality businesses [2023]](https://static.wixstatic.com/media/83ec1a_a4b734971bb34a4fa6eee58f7920e51e~mv2.jpg/v1/fill/w_454,h_341,fp_0.50_0.50,q_90,enc_avif,quality_auto/83ec1a_a4b734971bb34a4fa6eee58f7920e51e~mv2.webp)
Facebook Ads for hospitality businesses [2023]
Facebook Ads allow you to specifically target people based on their location, demographics, and interests.
Lyn Spindley
Nov 14, 202211 min read
215 views
0 comments

![Make the most of Google (your 100% FREE secret weapon) [2023]](https://static.wixstatic.com/media/83ec1a_7bf557a928f948d2a296595c056f0767~mv2.jpg/v1/fill/w_454,h_341,fp_0.50_0.50,q_90,enc_avif,quality_auto/83ec1a_7bf557a928f948d2a296595c056f0767~mv2.webp)
Make the most of Google (your 100% FREE secret weapon) [2023]
Use your Google Business Profile to promote your hospitality business including price, location, and amenities (for free!)
Lyn Spindley
Nov 14, 20224 min read
37 views
0 comments
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